Effective Date: December 10, 2020
Set your cookies preferences
We use Non-Essential Third-Party Cookies to improve your experience, perform analytics, and serve relevant ads. Please select your Non-Essential Third-Party Cookies preferences below. If you click “Accept” we will use Non-Essential Third-Party Cookies. If you click “Deny,” we will not use Non-Essential Third-Party Cookies. You can change this preference at any time.
What is a cookie?
A cookie is a piece of data that may be stored in the browser you use to access Strava, which enables features and functionality. It allows our website to “remember” your activity or preferences over a length of time or during a particular session. If you're signed in to Strava, cookies allow us to show you the right information and personalize your experience.
Some of the cookies we use are set by us (strava.com) to facilitate our provision of the service. These are known as First Party Cookies. We also utilize Third-Party Cookies, which are set by other sites (for example, google.com) and employed on our website, and are explained further below.
We use session cookies and persistent cookies. Session cookies are temporary cookies that are not stored in your browser beyond the session in question. They are used for authentication and security purposes and to ensure the effective and necessary functioning of the Strava features which you are utilizing. We may also use a session cookie to remember your preferences when viewing the site. These session cookies are erased when you exit your browser.
We also permit the setting of Third-Party Cookies on our website. Some of these cookies are necessary to provide you with services you have requested (“Essential Third-Party Cookies”), whereas others are not necessary to provide you with services you have requested (“Non-Essential Third-Party Cookies”).
Essential Third-Party Cookies
We use Essential Third-Party Cookies to allow you to navigate our site and use its services and features. For example, we allow you to sign up and log in using accounts you create with third-party products and services, such as Facebook, Google, or Apple (collectively, “Third-Party Accounts”). When you sign up or log in using Third-Party Accounts, we use Essential Third-Party Cookies which are necessary to authenticate you.
Non-Essential Third Party Cookies
We use Non-Essential Third-Party Cookies to assist us in measuring and understanding how our products are used and how they can be optimized. We may also receive other analytics information from these third parties.
Some of these cookies are advertising cookies, which we employ to serve relevant ads to users who have already visited our website. We use the following cookies for advertising purposes: Google AdWords and Branch.
Other cookies are used to assess performance and analytics, or to perform business research. We use the following cookies for performance, analytics and research purposes: Google Analytics and Branch.
We will only use Non-Essential Third-Party Cookies if you click “I accept” on the cookies banner, or in your cookies preferences. You can manage your cookies preferences at any time by toggling the radio button at the top of this policy. If you click “deny” in your cookies preferences, we will not use Non-Essential Third-Party Cookies.
Most browsers allow you to choose whether you wish to accept cookies. Different browsers make different controls available to you and so we provide links below to popular browser instructions on how you can do this. Generally, your browser will offer you the choice to accept, refuse or delete all cookies, or third-party cookies on a website, or those from specific websites. However, if you restrict our capability to set cookies, you may limit the full functionality of Strava, which will make some of our services and features unavailable to you.
In some cases, you can manage third-party cookies on a cookie-by-cookie basis. Learn how to manage your Google ads personalization setting, your Google Analytics setting, and your Branch cookies setting.
Do Not Track (DNT)
We may not recognize Do-Not-Track (“DNT”) signals from your web browsers or device. This is because there is not yet a universally accepted standard on how to interpret and respond to DNT signals, which often conflict with other settings. If and when a standard is established, we will re-examine how we can appropriately respond to DNT signals.
Changes to this policy
This policy may change from time to time, so it should be reviewed frequently for the most up to date cookie information. We will notify you of any changes by updates to this page.
If you have questions about this policy, you may reach us at DPO@strava.com.
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